Ethical analytics has one clear aim: To ensure a clear and structured approach to collecting data in a way that fundamentally complies with data protection laws and whose primary purpose is not the collection of personal information in order to sell to third parties.
We take a look at some of the biggest shifts in Marketing to be aware of right now and some insight into how this may affect you.
One of the key drivers in Marketing is often overlooked; the power of regret in decision making. We explore the different types of regret.
When we are about to start designing a new website for a client, or if we are having initial discussions about their redesign, we ask them about what websites we like. Many give examples of local competitors they want to copy – but that is a mistake.
A logo can make or break your business as it tells customers who you are and what you do.
Learn what System Fonts are, what they are useful and how to do them.
If you think you want hover on your website… think again.
Do you know the difference between UX and UI? Or why they are so important?
Accessibility is important to us and this book sets out why it is so crucial and should be prioritised by everyone, ‘even’ online.
Font pairing – how to get the balance between fonts without overdoing it.
Accessibility in web design shouldn’t be ignored, just because it is online and less ‘visible’.
We switched from Adobe to Affinity. Find out why the Affinity Suite is now our design software choice.
We believe there is a right way to design websites to make your business perform online.