In this article, we explore five powerful online tools that can help you to improve your website’s performance, enhance user experience, and make data-driven decisions for your business growth.

Google Analytics and the impending migration date
Last year Google announced that from July 1st 2023, Universal Analytics will no longer be available for processing data and if people want to continue to use Google Analytics then it must be through the GA4 platform.
Ethical Analytics
Ethical analytics has one clear aim: To ensure a clear and structured approach to collecting data in a way that fundamentally complies with data protection laws and whose primary purpose is not the collection of personal information in order to sell to third parties.

Marketing predictions for 2022 (and beyond)
We take a look at some of the biggest shifts in Marketing to be aware of right now and some insight into how this may affect you.

The power of regret in Marketing
One of the key drivers in Marketing is often overlooked; the power of regret in decision making. We explore the different types of regret.

Web Developer Job Opportunity
We are hiring an experienced web developer to join our small, friendly and hard-working agency based in Coggeshall, Essex.

Lark – a bespoke, flexible WordPress starter solution
We have created a new WordPress starter solution designed and developed to be tailored around any client or business. It’s efficient, cost-effective and sustainable.

Getting ready for Web Vitals 2021
We explain what Web Vitals are, why they were introduced and how to get your website ready for Google’s Web Vitals update in May 2021.
What is MVP? A quick guide to MVP and websites
We explain the concept of Minimal Viable Product (MVP) and if it’s still the best strategy for product development.

MVP vs SLC projects
MVP and SLC – we explain the acronyms and why you might want to keep your projects simple.

Why you shouldn’t always consider your competitor’s website during a redesign
When we are about to start designing a new website for a client, or if we are having initial discussions about their redesign, we ask them about what websites we like. Many give examples of local competitors they want to copy – but that is a mistake.

Internet Explorer resignation: heading for extinction
Internet Explorer is finally on its way out! IE has been a frustration for developers for years; find out more and what this means.

Is your website compliant with the new accessibility standards?
With many public sector websites still failing to meet the new accessibility standards, time is running out.

Menu clicks vs hover – why hover is a concept you should not use
If you think you want hover on your website… think again.

5 Key Benefits of eLearning
With a lockdown, so much uncertainty and interruption to businesses, eLearning offers an opportunity to keep generating an income.

What’s new in Laravel 5.7
Laravel has had an update – we take a look at what’s new in version 5.7.

The Laravel framework: A Brief History
Find out why we love to use Laravel.

Mobile-first: Google pushes ahead with new index
Mobile-first is more crucial than ever thanks to Google’s new index.

Book review: Accessibility for Everyone
Accessibility is important to us and this book sets out why it is so crucial and should be prioritised by everyone, ‘even’ online.

Setting up a sample WordPress build: a collaborative post
A collaborative post to showcase some ways in which we work to deliver WordPress websites to our clients.

Halloween special: the horrors of bad code
We take a look at truly criminal code, frightful front-end and beastly back-end to make your blood boil.

Taking the modular approach
A modular approach is the future for web design and development. Find out why.

Using web and mobile technologies for improved business efficiency
We use the same technologies as your favourite website and/or mobile application to create bespoke systems.