SEO services to boost your website’s performance.

What we cover in technical audits can vary depending on the type of website it is but there are fundamental elements we like to cover: crawlability and indexing; site architecture; Core Web Vitals; internal linking; structured data; mobile; and security. As well as a summary of the results, we provide an explanation for what it means. This helps if you re from a non-technical background or need to share it with other team members who may not have much experience with SEO. Additionally, we can make recommendations if this is something you are looking for. Often a summary of the problems is only so helpful, when what you need are solutions.

Some fixes, like indexation and performance, or updates to metadata, can have an immediate effect. Competitive rankings take longer – we’ll set expectations and track progress openly.

SEO isn’t instant and it is important to be transparent about this – it’s about building long-term visibility and authority. Typically, you can expect to see improvements within 3 to 6 months, depending on factors like your industry, competition, and the current state of your website.

However, technical fixes may bring quicker wins, such as indexing or putting redirects in place. There are some quick content changes such as optimising metadata that may yield early results. Wider content changes and authority-building take longer to show results. We focus on creating sustainable strategies that keep delivering value over time, rather than short-term spikes that fade quickly.

Yes, we manage site migrations from start to finish. That includes planning redirects, preserving SEO value, minimising downtime, and ensuring analytics and tracking are carried over correctly. We also run technical audits before and after the migration to catch issues early and protect your search visibility. Whether you’re moving to a new CMS, redesigning your site, or changing domains, we make sure the transition is smooth and search-friendly.

We also implement post-launch monitoring to spot any issues early on, before they can have a detrimental effect.

We implement and maintain schema markup that’s most relevant to your business and industry. That could include organisation, local business, product, service, article, FAQ, or event schema – all designed to help search engines better understand your content and improve how it’s displayed in results. We also keep an eye on changes to Google’s guidelines and evolving AI-driven search features, so your structured data stays up to date and continues to give you an edge in visibility.

Yes. We tackle Core Web Vitals directly, focusing on LCP (Largest Contentful Paint), CLS (Cumulative Layout Shift), and INP (Interaction to Next Paint). Our approach combines code improvements, asset optimisation, and server-side changes to make your site faster and more stable. We then measure improvements using data from real visitors, not just test environments, so you can see how changes actually improve user experience and SEO performance.

We tailor our reporting to suit each client. Some prefer a concise email summary, others want a detailed report they can dig into – we provide both. Every month, you’ll get clear updates showing what’s been done, what’s changed, and what’s next. Our reports are tied to sensible and measurable KPIs that reflect business impact, not vanity metrics, so you can see real progress and value from your SEO investment.

AI is changing how people search and how search engines deliver answers. Instead of just returning a list of links, AI-driven search can summarise content, highlight trusted sources, and even answer questions directly. We take this into account by creating content that is clear, authoritative, and structured in a way that AI systems can easily interpret. This means your brand or content has a better chance of being included in AI-generated answers as well as ranking in traditional search results. Our approach ensures you stay visible and competitive as search continues to evolve.