Internet Business Insights in 2024
Internet Business Insights in 2024

The internet in 2024 is a constantly shifting and evolving marketplace. When considering specific habits between individuals in the retail space and business users in a commercial setting, there are some interesting insights and trends that have begun to emerge.

Hector Westcroft

Written by Hector Westcroft

8 minute read

Meeting the needs of commercial & retail customers
Meeting the needs of commercial & retail customers

Many companies we work with supply products to both trade (or commercial) customers and also provide products and services to retail customers. Often they have concerns about how they can provide a single website that meets the needs of both customer types effectively. 

Hector Westcroft

Written by Hector Westcroft

Defining digital marketing | charm vs charisma
Defining digital marketing | charm vs charisma

There are key factors which can have a giant impact on the way a company utilises digital marketing. In order to be effective, these factors should be well understood and utilised to promote long-term growth.

Hector Westcroft

Written by Hector Westcroft

5 simple ways you can use new technology to grow online
5 simple ways you can use new technology to grow online

There are simple technologies and approaches which have empowered companies to take big leaps forward. Here we will discuss five key technology advances that most companies can use to enhance their online presence, easily and cost-effectively.

Hector Westcroft

Written by Hector Westcroft

Setting a minimum order amount in WooCommerce
Setting a minimum order amount in WooCommerce

WooCommerce is a fantastic option for many small businesses looking to setup an easy-to-use website store. One key challenge is striking a balance when setting a minimum order amount.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

What is the difference between a web app and a website
What is the difference between a web app and a website

There is some confusion in the business world about web apps vs websites, and whether they are the same thing. The answer (like most things worth knowing), is a little complicated but we are here to help shed some light on the topic!

Hector Westcroft

Written by Hector Westcroft

4 minute read

“What is Laravel?”
“What is Laravel?”

Many people are interested in the Laravel framework because they know it can help them grow their business, however they have a hard time understanding exactly how it works. We are here to help explain.

Hector Westcroft

Written by Hector Westcroft

4 minute read

What is FigJam? Unlocking collaborative creative planning
What is FigJam? Unlocking collaborative creative planning

FigJam is the online collaborative whiteboard for teams that is bringing back post-its while doing so much more.

Hector Westcroft

Written by Hector Westcroft

4 minute read

5 online tools to empower your website for success
5 online tools to empower your website for success

In this article, we explore five powerful online tools that can help you to improve your website’s performance, enhance user experience, and make data-driven decisions for your business growth.

Hector Westcroft

Written by Hector Westcroft

4 minute read

Google Analytics and the impending migration date
Google Analytics and the impending migration date

Last year Google announced that from July 1st 2023, Universal Analytics will no longer be available for processing data and if people want to continue to use Google Analytics then it must be through the GA4 platform.

Hector Westcroft

Written by Hector Westcroft

5.5 minute read

Ethical Analytics
Ethical Analytics

Ethical analytics has one clear aim: To ensure a clear and structured approach to collecting data in a way that fundamentally complies with data protection laws and whose primary purpose is not the collection of personal information in order to sell to third parties. 

Hector Westcroft

Written by Hector Westcroft

Marketing predictions for 2022 (and beyond)
Marketing predictions for 2022 (and beyond)

We take a look at some of the biggest shifts in Marketing to be aware of right now and some insight into how this may affect you.

Hector Westcroft

Written by Hector Westcroft

The power of regret in Marketing
The power of regret in Marketing

One of the key drivers in Marketing is often overlooked; the power of regret in decision making. We explore the different types of regret.

Hector Westcroft

Written by Hector Westcroft

Web Developer Job Opportunity
Web Developer Job Opportunity

We are hiring an experienced web developer to join our small, friendly and hard-working agency based in Coggeshall, Essex.

Hector Westcroft

Written by Hector Westcroft

4 minute read

Lark - a bespoke, flexible WordPress starter solution
Lark – a bespoke, flexible WordPress starter solution

We have created a new WordPress starter solution designed and developed to be tailored around any client or business. It’s efficient, cost-effective and sustainable.

Anna Appleton-Claydon

Written by Anna Appleton-Claydon

What is MVP? A quick guide to MVP and websites
What is MVP? A quick guide to MVP and websites

We explain the concept of Minimal Viable Product (MVP) and if it’s still the best strategy for product development.

Hector Westcroft

Written by Hector Westcroft

MVP vs SLC projects
MVP vs SLC projects

MVP and SLC – we explain the acronyms and why you might want to keep your projects simple.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

3.5 minute read

Why you shouldn’t always consider your competitor’s website during a redesign
Why you shouldn’t always consider your competitor’s website during a redesign

When we are about to start designing a new website for a client, or if we are having initial discussions about their redesign, we ask them about what websites we like. Many give examples of local competitors they want to copy – but that is a mistake.

Anna Appleton-Claydon

Written by Anna Appleton-Claydon

Internet Explorer resignation: heading for extinction
Internet Explorer resignation: heading for extinction

Internet Explorer is finally on its way out! IE has been a frustration for developers for years; find out more and what this means.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

3 minute read

Is your website compliant with the new accessibility standards?
Is your website compliant with the new accessibility standards?

With many public sector websites still failing to meet the new accessibility standards, time is running out.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

7 minute read

Menu clicks vs hover - why hover is a concept you should not use
Menu clicks vs hover – why hover is a concept you should not use

If you think you want hover on your website… think again.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

5 minute read

5 Key Benefits of eLearning
5 Key Benefits of eLearning

With a lockdown, so much uncertainty and interruption to businesses, eLearning offers an opportunity to keep generating an income.

Anna Appleton-Claydon

Written by Anna Appleton-Claydon

8 minute read

What's new in Laravel 5.7
What’s new in Laravel 5.7

Laravel has had an update – we take a look at what’s new in version 5.7.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

2 minute read

The Laravel framework: A Brief History
The Laravel framework: A Brief History

Find out why we love to use Laravel.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

6 minute read

Mobile-first: Google pushes ahead with new index
Mobile-first: Google pushes ahead with new index

Mobile-first is more crucial than ever thanks to Google’s new index.

Anna Appleton-Claydon

Written by Anna Appleton-Claydon

5.5 minute read

Book review: Accessibility for Everyone
Book review: Accessibility for Everyone

Accessibility is important to us and this book sets out why it is so crucial and should be prioritised by everyone, ‘even’ online.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

7.5 minute read

Setting up a sample WordPress build: a collaborative post
Setting up a sample WordPress build: a collaborative post

A collaborative post to showcase some ways in which we work to deliver WordPress websites to our clients.

Anna Appleton-Claydon

Written by Anna Appleton-Claydon

4 minute read

Halloween special: the horrors of bad code
Halloween special: the horrors of bad code

We take a look at truly criminal code, frightful front-end and beastly back-end to make your blood boil.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

7 minute read

Taking the modular approach
Taking the modular approach

A modular approach is the future for web design and development. Find out why.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

1.5 minute read

Using web and mobile technologies for improved business efficiency
Using web and mobile technologies for improved business efficiency

We use the same technologies as your favourite website and/or mobile application to create bespoke systems.

Dean Appleton-Claydon

Written by Dean Appleton-Claydon

3.5 minute read